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Employment Branding Today: Putting the Company’s Best Face Forward - PDF

Employment Branding Today: Putting the Company’s Best Face Forward - PDF

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Employment Branding Today: Putting the Company’s Best Face Forward

Six times a year, the HR Daily Advisor Research Team conducts detailed research into pressing, contemporary HR challenges to highlight best practices and common policies and procedures. We access our exclusive database of more than 250,000 active HR practitioners to find out how HR managers are handling challenges in the real world.

We maintain strict rules of confidentiality, and survey data are only reported in the aggregate.

HR Daily Advisor Research Reports are based on surveys we conduct to discover the “real-world” status of policies and practices in areas of interest to HR managers. The topic for this report:

Employment Branding Today

Thanks to the ever expanding field of social media and the general digitization of our lives, companies have never been so transparent.  This is true whether they want to be or not, and even whether they realize it or not. As a result, there has never been such a focus on employment branding as there is today. How important is developing a distinct employment brand to your company? How difficult is it? What makes people want to work at a specific company? Our respondents shed some light on the state of contemporary employment branding.